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The vast majority of digital transformations fail not because of poor solution choice, but because of poor user adoption. And users are mostly likely to fail to adopt when they do not understand the technology and how it can transform their daily work. Conversely, as the pinnacle of utilization, superusers share one thing in common: they are fully empowered with knowledge of the platform and its ability to help them to achieve their goals.
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How many voyages do you manage per month? *1 - 10 voyages11 - 30 voyages30+ voyagesMy company does not commercially manage voyages
I am a...*BrokerTonnage ChartererVessel Owner/OperatorCommodity TraderMarket Data ConsumerService ProviderTechnical ManagerOther
How are you involved in the shipping industry?
BargingContainerData AnalyticsDry - Breakbulk / Heavy LiftDry BulkLNGLPGOffshore Supply VesselsOtherTanker - ChemicalTanker - CrudeTanker - Product